Why Alori Isn’t Just Another Hormone Supplement

“Balance your hormones” is everywhere, but what does that actually mean?
If you’ve tried hormone support before and felt nothing (or worse, felt off), there’s a reason: you can’t fix what you don’t understand.

At Alori, we don’t believe in one-size-fits-all hormone formulas. Because not all hormone issues are the same. And not all bodies need the same kind of support.

Most Brands Treat Hormones Like a Buzzword

You’ve probably seen products that promise to “balance your hormones” without ever telling you which hormones they’re targeting or how they work. That’s like trying to fix your car without knowing what part is broken.

Estrogen and cortisol are two completely different hormones with totally different jobs. If you’re supporting both at the same time, without clarity, you might not be helping either and could even be making symptoms worse.

At Alori, We Take a Different Approach

We target one key hormonal issue at a time—so you know exactly what you're supporting, why it matters, and what ingredients are doing the work.

Let’s Talk About Your Hormones

Estrogen: Essential for mood, skin, metabolism, and your cycle. But when it builds up (hello, estrogen dominance), it can lead to bloating, hormonal acne, mood swings, and weight gain.
Progesterone: A calming, grounding hormone that supports sleep, emotional stability, and a healthy cycle. It often declines with age or stress, which can trigger PMS, anxiety, and restlessness.
Pregnenolone: Known as the “mother hormone,” it’s the precursor your body uses to make cortisol, progesterone, estrogen, and testosterone. Chronic stress can deplete it—leaving your system struggling to stay balanced.
Cortisol: Your primary stress hormone. It helps you wake up, stay alert, and respond to pressure. But when it stays high, it can lead to burnout, belly fat, fatigue, and anxious energy.
Testosterone: Often overlooked in women, testosterone plays a major role in confidence, libido, strength, and motivation. When levels drop especially due to high cortisol, so can your drive, mood, and physical resilience.

How They’re All Connected

Your hormones work together like a team—not in isolation. When one goes off, the others shift to compensate.

Stress increases cortisol, which pulls from your pregnenolone reserves, leaving less available to make progesterone and testosterone. That’s when symptoms like mood swings, sleep disruptions, and low motivation start to stack up.

Even if estrogen is technically in range, low progesterone can make it feel overpowering, causing hormonal chaos that feels unpredictable.

That’s why Alori doesn’t do one-size-fits-all. Our formulas are designed to support specific hormonal pathways and restore balance from the inside out.

We Don’t Combine Everything Into One Pill

Trying to balance all hormones with a single catch-all supplement is like trying to heal a broken bone and a sunburn with the same treatment. It’s just not effective or smart.

That’s why we created two distinct, targeted formulas:

Cortisol, Who?

Think of cortisol like an overbearing boss or a helicopter parent—it’s helpful when managed, but overwhelming when unchecked. This formula helps you set boundaries with stress and support a healthier relationship with your nervous system. We named it Cortisol, Who? because when cortisol is no longer controlling your mood and energy, it should feel like a distant acquaintance—like someone asks, “Do you know cortisol?” and you genuinely go, “Cortisol who?”

Key benefits:

Reduce stress reactivity and mood swings
Support adrenal health and steady energy
Ingredients like Rhodiola, Shilajit, Pregnenolone, Magnesium Glycinate

Not Today, Estrogen

Estrogen should be your ally—not your ruler. This formula helps clear out excess estrogen, support mood balance, and calm hormonal chaos. We named it Not Today, Estrogen because sometimes, it feels like estrogen is running the emotional show—causing meltdowns, breakouts, or bloating without warning. This formula is your way of setting a boundary with that chaos. It’s like saying, “Not today, Estrogen. You don’t get to hijack my mood.”

Key benefits:

Support estrogen metabolism and detox
Ease PMS, mood shifts, and hormonal acne
Ingredients like DIM, Magnesium Glycinate, Ashwagandha and more

We Created Alori to Put You Back in Control

We spent years trying to figure out what was wrong, dealing with mood swings, anxiety, and confusion while being offered band-aid solutions like birth control or antidepressants. Alori was born from that frustration.

Every formula was developed with functional doctors and neuroscientists to address real root causes—not just symptoms.

Balance Isn’t a Buzzword. It’s a Strategy.

You deserve hormone support that makes sense. That’s why Alori helps you:

Identify what’s actually off (cortisol, estrogen—or both)
Support one hormone at a time, so your body isn’t overwhelmed
Feel results you can actually track: calmer mood, more energy, less chaos

Ready to Choose Your (Hormonal) Adventure?

Not Today, Estrogen: For emotional regulation, cycle clarity, and clear skin
Cortisol, Who?: For burnout recovery, stress management, and mood balance
Balanced Baddie Bundle: Our two bestsellers—stacked to restore harmony